Watters Marketing
Inc. - Providing
promotional products for every need
When it comes to
providing clients with promotional strategies, Watters Marketing Inc. is
committed to guaranteeing “total customer satisfaction.”
“Our success is
based upon excellent customer service and guaranteed product satisfaction,”
said company President, George Watters. “And, we are proud to promote
Canadian-made products in an effort to keep our industrial base strong.”
Based in Whitby,
Ont., Watters Marketing specializes in customized, promotional items for
corporate and small business campaigns, products, services and special
events. The company’s creative
specialists design and imprint company logos and slogans on an unlimited number
of items including corporate clothing, pens, ceramics and glassware, custom
lapel pins and much more.
The company is
headed by George and Yvonne Watters, both of who have vast expertise in the
promotional products industry. Yvonne ensures the office runs smoothly along
with conducting inside sales, while George spends many of his days on the road
discussing promotional requirements with clients.
“Our creative
design and promotional services include hot stamping, screen printing,
labelling, typesetting, custom design work, copy writing art work and
printing,” George said. “Additionally, we offer a variety of promotional
packaging specifically tailored to clients’ needs. This can include a variety
of promotional items, advertising copy for brochures, flyers or direct mail
pieces, or customized logos and identification badges that can be hot stamped
or embossed on most surfaces.”
As a new associate
member of the Mechanical Contractors Association of Toronto (MCAT), Watters
Marketing is also a distributor member of the Promotional Products Association
of Canada and Promotional Products Association International, located in the
United States. With these affiliations, the company is able to draw upon
reputable and reliable brand name suppliers to provide excellent promotional
products for every need – from pens, note pads and magnets, to embroidered
apparel, gifts and incentives.
With access to
vast product research resources, including an extensive database containing
over 500,000 products, the company is able to locate items to suit any client’s
specification.
“We have an
excellent rapport with our suppliers and, in turn, are able to provide
solutions for clients whose needs are totally unique,” George said. “This is
what places Watters Marketing a cut above other promotional product companies.
We are able to educate and advise clients on their advertising goals and
provide a strategy to accomplish these goals.”
With a
professional background in the printing and graphic art industry, George served
his apprenticeship as a compositor/typographer and is also a certified
advertising specialist. In this professional capacity and one of only a few
distributors with this qualification across Canada, he is a consultant to many
clients in the planning and execution of their advertising strategy.
Having expertise
in the field, George is aware of current trends and new products, which help
clients make creative and financially feasible choices to optimize their
budget. Over the years, George has built relationships of trust and has become
an integral member of a creative marketing team, providing insight, knowledge
of products, industrial processes and techniques, logistics and market
research.
To assist
customers in choosing the right product for their requirements, Watters
Marketing can provide tangible samples that appeal to all the senses: custom
voice recordable devices, delectable chocolate and gourmet foods, colour
matching technology based systems, the feel of luxurious leather, cashmere,
fleece, and fine cottons and silk. All of these examples show the huge
potential of promotional products as part of an advertising campaign and take
the risk and guesswork out of the process.
Currently, Watters
Marketing is assisting clients in preparing for the upcoming golf season. As
such, George has spent a lot of time consulting customers on major event
planning such as annual company or fundraising tournaments, and selection of
golf apparel and accessories.
For the past 16
years, the company has supplied clients with top of the line golf brands such
as Titleist, Callaway, Cutter & Buck, NIKE, Wilson, Dunlop as well as
provide accessory items such as golf bags, clubs, balls, towels, tees, shoe
bags and umbrellas, divot tools, etc.
In addition,
Watters Marketing advises customers on new technologies such as the moisture
wicking properties of athletic clothing and new styles of golf shirts, jackets
and hats. All items can be expertly customized with client logos, imprinted or
embroidered, for a truly unique look.
Another goal of
Watters Marketing is to make clients aware of the environmentally-friendly
products that are now available. With media attention now focused on global
warming, the company encourages customers to look for “greener” alternatives
such as biodegradable packaging and products made from recycled materials.
For more
information, contact: Watters Marketing Inc. at (905) 668-2135, Fax: (905)
430-1654, e-mail:
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or visit the company’s web site at www.wattersmarketing.ca.